MO Protects
Taking No on 3 across Missouri.
For the 2024 No on 3 campaign, the work extended from roadside signs to video. A distinctive sky-blue and coral identity gave MO Protects a recognizable presence, with informational materials that supporters could distribute in their communities. Later Yes on 3 work explored apparel and advertising concepts.
- The work
- Campaign identityLarge-format signsInformational printVideo creativeApparel concepts
No on 3, across Missouri.
The 2024 campaign used a sky-blue and coral identity, led by the No on 3 message. It carried from roadside signs into the materials supporters shared in their communities.
“Spaces”
A 30-second film for the 2024 campaign, moving from archival footage to the closing No on 3 message.
Original campaign film with on-screen captions. Playback includes sound.
Helping supporters make the case.
A bulletin insert puts the campaign’s arguments in a format people can take home.
A later chapter.
The subsequent Yes on 3 work includes a button design and two unreleased concepts: a T-shirt graphic and “The Cook” advertisement.
MO Protects
2024–2025Let’s make your
next move count.
Let’s talk (opens the contact page in a new tab)Nathan Bibb
